I thought these package designs were really funny and incorporated the sophisticated serif (not Paul Smith), with the concept of cleaner, "perfect" fast food items. It's not so much what I'm thinking about for my font but these labels alone are good examples of the cleanliness and sophisticated look of a serif font.
Monday, May 3, 2010
Classy Type
I'm thinking about doing a serif typeface for our final project in Type II. I think it's a good challenge because I'm usually inspired to do more modern, geometric typefaces. I'm not sure exactly how I want to modernize the serif yet but I think it could be an interesting mix if I can make work.
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